Service provides constant connection to Macromedia software and resources

SYDNEY, Australia - 18 March 2003
- Macromedia, Inc. (Nasdaq: MACR) announced the availability of Macromedia DevNet Subscriptions, bringing developers and enterprises an easy way to get the technologies and resources they need to create and deliver great digital experiences. Macromedia DevNet offers a comprehensive set of tools, servers, extensions, components, and other resources over a one-year annual subscription period. Macromedia DevNet Subscriptions are available for immediate purchase from the Macromedia Online Store at http://www.macromedia.com/go/buydevnet/.

The subscription service enables companies to more easily predict the cost of equipping developers with the technology and resources they need. The service also features a personalised subscriber portal that helps reduce administrative overhead and manage software licenses. Subscribers can download their products, upgrades, extensions, and components through the portal and have them mailed on CD. For more information, visit http://www.macromedia.com/devnet/subscriptions/.

The subscriptions service is available in two levels, Professional and Essentials. Macromedia DevNet Professional is the premium subscription level that provides developers with single-user perpetual licenses to Macromedia Dreamweaver, Macromedia Contribute (Windows only), Macromedia Flash, Macromedia Fireworks, Macromedia FreeHand, and fully-functional, development-only licenses of all Macromedia server products.

Subscribers also get three months advance access to the quarterly DevNet Resource Kits (DRKs), which bundle components and extensions to make development with Macromedia products easier and more efficient.

Macromedia DevNet Essentials complements a developer's existing Macromedia Studio MX tools with an annual subscription that provides advance access to the quarterly DevNet Resource Kits (DRKs).


PRICING AND AVAILABILITY
Macromedia DevNet Professional introductory pricing is AUD$3151 with a special upgrade offer for existing Macromedia Studio MX customers at AUD$1269. Annual renewal fees will be AUD$2100. Macromedia DevNet Essentials is available for AUD$649. Special pricing is available for government and volume customers. Both services are available for purchase through the Macromedia Online Store (http://www.macromedia.com/store/). Macromedia DevNet is launching in English. Subscribers can receive their software via download and CD delivery.

ABOUT MACROMEDIA
Experience matters. Macromedia, Inc. is motivated by the belief that great experiences build great businesses. Our software empowers millions of business users, developers, and designers to create and deliver effective, compelling, and memorable experiences - on the Internet, on fixed media, on wireless, and on digital devices.

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Copyright 2003 Macromedia, Inc. All rights reserved. Macromedia, the Macromedia logo, Macromedia Flash, Macromedia Contribute, Dreamweaver, FreeHand, and Fireworks are trademarks or registered trademarks of Macromedia, Inc., which may be registered in the United States and internationally. Other product or service names mentioned herein are the trademarks of their respective owners.