New solutions help educators teach, learn and integrate digital skills

SYDNEY Australia – 22 October 2003 – Macromedia (Nasdaq: MACR) announced the availability of new education solutions to assist educators in teaching digital skills through project-based curriculum, teaching roadmaps, professional development resources and a developer teaching solution. The Macromedia curriculum and training materials for K-12 and higher education support a variety of courses, from teaching digital skills and the web design and development process, to integrating technology into curriculum. Macromedia teaching solutions are available at www.macromedia.com/education/.

As part of a new web design career curriculum, the second edition of the popular Macromedia Digital Design curriculum for high school and community college students helps develop IT skills in web design using Macromedia MX 2004 software. A new Staff Development Guide and companion student textbook complete the Digital Design instructional solution.

Digital Design Curriculum Guide is a year-long course focusing on design, communication, project management and web technology. Digital Design was developed and extensively classroom-tested with the Washington State Office of the Superintendent of Public Instruction as part of the U.S. Department of Education-sponsored IT Career Cluster Initiative. The Staff Development Guide makes it easy to prepare educators to teach Digital Design and Macromedia tools. The Digital Design Concepts and Technical Guide student textbook supplies concept explanations and technical instructions for curriculum projects. The second edition of the Digital Design curriculum is expected to be available in early December. For more information on Digital Design, visit www.macromedia.com/resources/education/curriculum/digitaldesign/.

To support instructors teaching digital skills in their web and multimedia courses, Macromedia has also announced free teaching roadmaps with new online guides for curriculum, web tool introductions, interactive training and relevant articles. The roadmaps are a time-saving method for higher education faculty to prepare for courses they plan to teach and can be found at www.macromedia.com/resources/education/roadmap/.

Two new multimedia projects enable K-12 teachers to integrate technology across the curriculum. Digital Narrative Project for Macromedia Flash MX 2004 provides templates for students to communicate their knowledge of science and other subjects through an easy-to-build, narrated web presentation. Town Website Project for Dreamweaver MX 2004 enables students to build a basic informational website about their town or city neighbourhood. Both projects support the ISTE National Educational Standards for Students and Key Stage national strategy for information and communication technology (ICT) in the United Kingdom. Digital Narrative Project for Macromedia Flash MX 2004 and Town Website Project for Dreamweaver MX 2004 are available now. For more information, visit www.macromedia.com/resources/education/curriculum/k12/.

Macromedia is also introducing the new Macromedia Developer Teaching Solution for higher education faculty in computer science, engineering and information systems departments to teach application development using the market-leading tools and servers from Macromedia. Available in late October 2003, the Developer Teaching Solution provides ColdFusion MX, Dreamweaver MX 2004 and Flash MX Professional 2004 plus reproducible teaching materials and reference manuals.

To enable colleges, universities and K-12 schools and districts to deliver their own professional development workshops, Macromedia also offers three new guidebooks: Macromedia Higher Education Faculty Development Guide (in U.S. English and British English versions), a revised version of Macromedia K-12 Staff Development Guide (U.S. English) and Macromedia School Staff Development Guide (British English). These binders provide materials for trainers and participants for one-day workshops on Flash MX 2004, Dreamweaver MX 2004, Fireworks MX 2004 and Contribute 2 – all within a relevant academic context. Macromedia Higher Education Faculty Development Guide and Macromedia K-12 Staff Development Guide are available now. For more information on the guides, visit www.macromedia.com/education/.

PRICING AND AVAILABILITY

Expected to be available in early December, the pricing of Digital Design Staff Development Guide is AUD$174 the Digital Design Curriculum Guide is AUD$438 and Digital Design Concepts and Technical Guide is AUD$36. Digital Narrative Project for Macromedia Flash MX 2004 and Town Website Project for Dreamweaver MX 2004 are available now for AUD$14 each, or AUD$142 for a pack of 15.

Macromedia Developer Teaching Solution is now available and provides ColdFusion MX, Dreamweaver MX 2004 and Flash MX Professional 2004 software plus reproducible teaching materials and reference manuals. The introductory educational price of AUD$1007 is available by completing an application at www.macromedia.com/buy/volume_license/hed/mdts/.

Macromedia Higher Education Faculty Development Guide and Macromedia K-12 Staff Development Guide are now available. Pricing is AUD$575 for each guide.

Macromedia education curriculum and training products may be purchased from Macromedia Authorised Academic Resellers, from Macromedia Education publishing partner Course Technology, or from the Macromedia education online store at www.macromedia.com/resources/education/store/. To purchase curriculum or software or to locate a reseller, go to www.macromedia.com/education/.

MACROMEDIA IN EDUCATION

Macromedia helps educators inspire a new generation of students to excel in a digital world. Through innovative software and curriculum, professional development, industry partnerships and special purchasing programs, Macromedia Education solutions enable educators around the world to enhance the teaching and learning experience.

ABOUT MACROMEDIA

Experience matters. Macromedia is motivated by the belief that great experiences build great businesses. Our software empowers millions of business users, developers and designers to create and deliver effective, compelling and memorable experiences - on the Internet, on fixed media, on wireless and on digital devices. www.macromedia.com/ap

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Copyright 2003 Macromedia, Inc. All rights reserved. Macromedia, the Macromedia logo, Flash, Dreamweaver, Fireworks and Contribute are trademarks or registered trademarks of Macromedia, Inc., which may be registered in the United States and internationally. Other product or service names mentioned herein are the trademarks of their respective owners.